【精彩发布】“翠影紫梦”——2025年第九届亚冬会色彩系统
2025年第九届亚冬会的“翠影紫梦”色彩系统包含“冰晶蓝”、“丁香紫”、“兴安绿”、“丰登黄”四大主题色系。
The Colour System of the 9th Asian Winter Games Harbin 2025 includes four theme colours - “Crystal Blue”, “Lilac Purple”, “Range Green”, and “Harvest Yellow”.
通过多彩跳跃的色调,蕴含着哈尔滨多元包容的城市韵味、丰富悠久的历史文化、物产富饶的地域特点以及四季分明的城市特质,完美诠释了冰雪魅力的无限与城市未来可期的发展空间。
The colourful and vivid hues of the system embody the diversified urban allure, profound historical culture and rich resources of Harbin, along with the city's feature of distinctive four seasons, the charm of ice and snow, and the potential of a promising future.
“冰晶蓝”色系灵感来自于独具哈尔滨冰雪特色的松花江冰层。
Taking inspiration from the ice formations of the Songhua River that flows through Harbin, the “Crystal Blue” palette embodies the unique charm inherent in a city of ice and snow.
晶莹剔透的蓝色质感彰显出北国冰雪之城的独特魅力,同时表达了“绿水青山就是金山银山,冰天雪地也是金山银山”的发展理念。
The texture of the colour, which is crystal clear, displays the special glamour of Harbin as a city featuring ice and snow in northern China. It is also in line with the concept of “Lucid waters and lush mountains are invaluable assets, so are ice and snow”.
“丁香紫”色系源自哈尔滨市花丁香花。
“Lilac Purple” palette is inspired by the colour of lilac, the city flower of Harbin.
充满魅力的紫红色,象征着哈尔滨的热情好客与创新活力,彰显出2025年第九届亚冬会激情四射与热烈奔放的氛围。
The colour of lilacs showcases the hospitality of Harbin citizens and the innovation of the city, and the carnival atmosphere of the 9th Asian Winter Games Harbin 2025.
“兴安绿”色系以东北大小兴安岭广袤林地葱郁的绿色,展现了在东北全面振兴战略目标大背景下,哈尔滨高质量、可持续发展的美好愿景。
“Range Green” palette is inspired by the colour of vast and luxuriant forests in the Greater Khingan Mountains and Lesser Khingan Mountains in Heilongjiang Province. It implies the bright future of Harbin for its high-quality and sustainable development under the guidance of “revitalisation of northeast China”.
“丰登黄”色系取五谷丰登之意,源自黑龙江丰收季稻浪滚滚、金黄灿灿的景色,象征哈尔滨富饶的农业资源,突显端牢“中国饭碗”、着力打造“现代农业之都”的坚定信心。
“Harvest Yellow” palette, which means a bumper harvest, is inspired by the harvest season of Heilongjiang Province, reflecting the golden time of rice ripening. The colour symbolises the rich agricultural resources in Harbin, thus, highlighting our determination of ensuring food supply for the Chinese people from a stronger position, and striving to make Harbin a “City of Modern Agriculture”.
“翠影紫梦”色彩系统将主要用于比赛项目体育图标、城市氛围营造、场馆和特许产品开发等的设计工作。
The “Romantic Dreams” Colour System will be mainly used for designing the Games Sports Pictograms, creating the Games atmosphere in the city, decorating the Games venues, and developing the Games official merchandise.
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